Duties & Responsibilities - Marketing Committee

Marketing Committee:

  • Development of a strategic communications plan for IMAC, including the development of tactical programmes, editorial calendars and media engagement;
  • Management and execution of communications plan, including writing and distributing to the relevant media:  press releases, articles, newsletters, fact sheets and other presentation materials;
  • Assisting with management of special events;
  • Website maintenance including social media strategy and maintenance;
  • Media scanning for news, events, and other external factors affecting the Cayman Islands captive insurance industry;
  • Support IMAC Scholarship fund through public relations activities such as article and press release writing, assistance with event coordination and interviews with recipients and graduates.
  • Liaise with Cayman Finance to work on furthering the impact of combined marketing efforts as worked on by both IMAC and Cayman Finance. 

 

Updated at 2016-05-10.

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Mon-Sep-17-2018
New Look and Name for Cayman’s Insurance Association

MEDIA RELEASE. George Town, Grand Cayman, Sept. 17, 2018 The Insurance Managers Association of Cayman (IMAC), the nonprofit organisation representing Cayman’s captive and alternative risk management insurance industry, has announced the launch of its new b...

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